8:00 am Check-In & Coffee
Synopsis
Light Breakfast Served
WORKSHOP A – 09.00
9:05 am Demonstrating the Value of the Patient Engagement Function to Receive Internal Buy-In & Enhance Job Role Stability
Synopsis
- Exploring metrics that drive value recognition to build internal allies
- Overcoming executive focus on product-only investments and strategies for promoting broader patient advocacy adoption
- Analysing the challenges of demonstrating the necessity of the patient engagement function in a smaller biotech company when budgets are tight
- Setting up effective patient advocacy practices without direct product or scientific ties
- Translating the value of patient advocacy in commercially focused environments
12:00 pm Morning Break & Networking
Synopsis
Hot Lunch Served
WORKSHOP B – 12:00
Standardizing Patient Engagement Metrics for Regulatory Submissions
Synopsis
- Understanding the FDA’s requirements for patient experience data in NDAs
- Defining key metrics that satisfy both regulatory and commercial needs
- Demonstrating the financial and clinical ROI of patient engagement activities
- Exploring case studies on how pharma companies are securing regulatory approvals with patient data
Discussing questions such as:
- How can we measure PE to add value to regulatory submissions, what should we be measuring, are we measuring the wrong things, how do we innovate the way we are quantify the input from patient community in a way that regulatory bodies will accept, and are there any roles that have been put out about engaging with patient advocacy stakeholders?