Welcome to the Measuring Patient Engagement Summit Blog
Click to explore all of our content related to the 2026 event.
A Deep Dive into Pfizer’s Rare Disease Engagement Framework
Behind the hemophilia model that exceeded all brand activation goals and influenced senior leadership decision-making, ultimately expanding the model – metrics turned advocacy into a strategic priority
CISCRP’s 2025 Perceptions & Insights Study – Trust, Drivers of Participation, & Retention
Explore CISCRP’s framework for understanding what matters most to participants at different stages of the trial lifecycle, from awareness and decision-making, to retention, and post-study communication
Our Sit-Down with Kyverna Therapeutics' Executive Director of Patient Advocacy
“What I always value most about gatherings like this is the opportunity to learn from others who are tackling the same challenges from different perspectives – patient organizations, industry teams, researchers, and engagement leaders…”
Genentech & Why Patient Engagement Is So Important Right Now
“Patient engagement has shifted from a nice-to-have corporate social responsibility to core evidence for regulatory and commercial teams…”
Explore the Agenda
Dive into case studies, practical workshops, and expert panels to uncover how leaders are proving the value of patient engagement.
Partner With Us
Showcase your solutions to senior pharma and biotech teams driving patient-centered strategies.
Join Biopharma Experts
Connect with peers and innovators across engagement, advocacy, clinical development, and medical affairs to share insights and build meaningful collaborations.